The Vespa Scooter Team project on my portfolio involved creating a cohesive brand identity from scratch for an endurance riders team. This encompassed designing a distinctive logo and visual identity that captured the spirit of endurance and adventure associated with scooter racing. Additionally, I crafted an illustrative artwork that served as a central motif across various promotional materials and team merchandise, ensuring a consistent and engaging brand presence across different media platforms. This project allowed me to blend creativity with strategic branding to effectively showcase the team's identity and values.
